Marketing Strategies to Help Build Your Skin Care Product Line

They say that beauty is only skin deep and studies show that the average consumer uses 10 different skin care products on his or her body every day while spending $160 billion annually on skin care, makeup, cosmetic surgery, fragrances, health clubs and diet products. Whether you’re young or old, skin care is an important part of caring for the body. It’s no wonder that skin care companies spend so much time coming up with formulations designed to reach diverse markets. There are specific products for various age groups, skin types, lifestyles and budgets. To effectively market a skin care line, distributors must cover some key areas to take advantage of this booming marketplace. Here are some tips and strategies that will help you build your skin care product line and give consumers the beauty products they want. Read More…

What Consumers Want: Supplements Every Distributor Should Keep on Their Radar

As we gear up for the Spring season, many consumers often choose to boost their diet with vitamins and supplements. Natural and herbal supplements can help to restore the body to a place of balance. In fact, during the Spring time the nutraceutical market segment sees a major increase in sales as consumers look to combat stress, aging and many other health concerns. Knowing exactly which supplements are in high demand gives the distributor direct insights as to which products to focus on in order to help consumers restore and maintain optimal health.

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