Marketing Strategies to Help Build Your Skin Care Product Line

They say that beauty is only skin deep and studies show that the average consumer uses 10 different skin care products on his or her body every day while spending $160 billion annually on skin care, makeup, cosmetic surgery, fragrances, health clubs and diet products. Whether you’re young or old, skin care is an important part of caring for the body. It’s no wonder that skin care companies spend so much time coming up with formulations designed to reach diverse markets. There are specific products for various age groups, skin types, lifestyles and budgets. To effectively market a skin care line, distributors must cover some key areas to take advantage of this booming marketplace. Here are some tips and strategies that will help you build your skin care product line and give consumers the beauty products they want. Read More…

Winter 2013’s Hottest Supplements

As the winter months approach, supplement distributors will see consumer buying patterns shift to meet unique needs of the season. During these colder months, consumers seek supplements that will provide immunity support, protect skin and hair from extreme conditions, and assist with weight loss prior to spring and summer. Distributors who can meet these demands with innovative and targeted products will also find that sales and profits will see positive movement, and result in strong ROI for their business. Read More…