Don’t Skip the Supplements: Why Distributors Will Continue to See Growth In The Nutraceuticals Sector

Supplements have been widely used by millions of people worldwide for decades, and as consumers become more and more health conscious, nutritional supplements will continue to see an increase in sales.  Currently worth around $75 billion, the nutraceutical market grew at approximately 7% annually between 2007-2012, and is expected to grow at roughly 8% per year through 2018, with most of that growth in the U.S., Europe and Japan.  As global healthcare costs continue to rise, vitamins and supplements act as alternative, cost effective health options for the everyday consumer.  While this industry sometimes faces extreme scrutiny and negative feedback, distributors are able to combat such exposure by providing consumers with top of the line, innovative products and dietary supplements that are extremely safe and FDA compliant. Read More…

2014 Market Outlook: Innovative Supplement Trends

With the growing trend of health-conscious consumers, developing a private label vitamin supplement is more than just creating an attractive product label.  Consumers are becoming increasingly aware of innovative supplement ingredients and delivery mediums, and many previously specialized supplement categories are becoming more mainstream. These trends should guide distributors in product selection, development, and marketing in order to meet consumer demands with focused products, in turn causing a positive influence in company sales and profit margin. Read More…